UNPRECEDENTED EXPANSION! AYASAN INDONESIA LEADS THE WAY IN HOME SERVICES IN SOUTHEAST ASIA

Unprecedented Expansion! Ayasan Indonesia Leads the Way in Home Services in Southeast Asia

Unprecedented Expansion! Ayasan Indonesia Leads the Way in Home Services in Southeast Asia

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Unprecedented Expansion! Japan’s Ayasan Indonesia Dominates Southeast Asia’s Home Services Market

Ayasan Indonesia, a Tokyo-based enterprise headquartered in Jakarta, Indonesia (CEO: Kotaro Ise), is making waves in the Southeast Asian market. The company offers a diverse array of home services, from housekeeping to nanny services, and has amassed a client network exceeding a million since its inception. Notably, Ayasan has expanded its users twofold in the past two years and is aggressively expanding across a multitude of nations in Southeast Asia.




The Southeast Asian babysitter Jakarta home services market is assessed at approximately USD 15 billion, with the housekeeping industry flourishing at an annual rate of 15%, and the babysitting market reaching $3 billion in value. In this fast-growing market, Ayasan leverages premium-quality Japanese standards and a unique talent development system to steadily increase its market share.

“Our strength lies in integrating Japanese quality control with local expertise with a comprehensive talent network across Asia,” says Kotaro Ise, Ayasan’s visionary leader. With a rich background at Walt Disney and Marriott International, Ise created Ayasan Indonesia in 2013 with the vision of “creating a world where blue-collar workers can shine.” Today, the company has grown to employ over 50,000 specialized staff members.



Ayasan’s meteoric rise is driven by an ambitious growth plan. Beyond its base in Jakarta and upcoming projects to Bali, the company is also offering solutions in neighboring nations. By 2025, Ayasan aims to establish itself in more regions, including Singapore, Malaysia, Cambodia, and the Philippines.

In addition to household services, Ayasan has proven its capabilities in cleaning service Jakarta corporate services, with over 1,000 clients including FedEx, lululemon, Coca-Cola, and Canon. Recently, demand from government offices and new ventures such as FlashExpress and Gowabi has been increasing significantly.



“I am assured that even in the age of AI, the importance of human-centered services will remain indispensable,” asserts Ise. The company boasts an in-house IT engineering team and is working on an artificial intelligence integration. Furthermore, Ayasan is exploring cross-border service expansions, including personnel dispatch to Japan, positioning itself as a dominant force in Southeast Asia’s home services market.

Aiming for next-level success, Ayasan is actively seeking collaborations with investors for its future expansion. With the Southeast Asian home services market expected to surpass $30 billion by 2030, the company’s future developments are garnering increasing attention.

Company Overview
● Company Name: Ayasan Indonesia
● Headquarters: Sudirman 7.8, Level 16 Unit 1 & 2, Jl. Jenderal Sudirman No. Kav 7-8, RT.10/RW.11, Karet Tengsin, Kecamatan Tanah Abang, Kota Jakarta Pusat, Daerah Khusus Ibukota Jakarta 10220, Indonesia
● Incorporated: January 2013
● CEO: Kotaro Ise

Contact Information
● Phone: +62-878-1999-9193
● WhatsApp: +62-878-1999-9193
● Email: support@ayasan-indonesia.com
● Website: https://www.ayasan-indonesia.com/?ln=en

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